CASIO's Baby-G: An Iconic Game-Changer In Women's Watches

Traditionally many women’s watches have emphasised sleek curves, elegant designs, and minimal functionality in order to create a more ‘feminine’ appearance. But that all changed in 1994 when CASIO released their groundbreaking game-changer - the CASIO Baby-G.

Inspired by CASIO’s famous G-Shock men’s watches that had come out in 1983, the Baby-G set a new standard for women’s watches with its active, sporty designs and useful functionality.

Find out more about this iconic watch line below, and visit City Chain Singapore’s online catalogue to view the newest watches from CASIO and more:

Blending Style and Toughness 

The key point of CASIO’s Baby-G has always been to empower women with a timepiece that has the same toughness and resistance as the G-Shock, while appealing more to women’s needs and tastes.

The Baby-G has the same “Triple 10” qualities as its masculine counterpart - a 10 year battery life, 10 bar water resistance, and 10 metre fall resistance. Though these may be ‘normal’ expectations for a sporty women’s watch today, we have the Baby-G to thank for normalising these functions for women wearers. Some key features you might find in your Baby-G today:

  • Solar charging batteries
  • Stopwatch measurements with lap/split time
  • World time across different cities or regions
  • Tide graphs for swimmers and surfers alike
  • Step trackers to help you meet your fitness goals

At the same time, the Baby-G has some style and appearance differences from the G-shock line. The cases are downsized and less bulk to better suit women’s wrists, and Baby-G watches come in lighter colours with more vibrant designs too. Whether you’re looking for a full-on sporty model for adventures through the outdoors or a more sophisticated option that can take you from weekday work  to weekend play, the different Baby-G lines have what you need:

1. The G-MS: For a sporty and sophisticated timepiece

The Baby-G G-MS series was created with the tough yet polished spirit of an independent woman in mind. Each watch comes with a flat bezel and distinct 3D bar indexes to add a subtle yet bold tough to its design. The G-MS line even a luxurious metal finishing on its stainless steel bezels to transform these timepieces into something that would be just at home in the office as it would be outdoors.

CASIO Baby-G G-MS watches featured:

2. The BA-130: For an everyday accessory

If you’re looking for something simple and straightforward for everyday wear, the Baby-G BA-130 watch is the right fit for you. Its chunky casing and bright colours give each piece a youthful look, with a touch of metallic finish on the face to help it avoid looking childish. Coming in a variety of colourways, the BA-130 is a 

CASIO Baby-G BA-130 watches featured:

3. The BGD-560: For a minimalistic throwback

The Baby-G BGD-560 series is based on the earlier BGD-500 series, and is a recreation of the very first DW-520 Baby-G model. With its squarish face, pared-down design, and matte finish, these watches exude retro chic. A simple monotone colourway also means you can pair them with just about any outfit or style - perfect for a casual day out.

CASIO Baby-G BGD-520 watches featured:

Shop CASIO Baby-G Women’s Watches at City Chain Singapore

Find the right fit for you when you shop for timepieces at City Chain Singapore. Our strict internal QC standards ensure only authentic and high-quality pieces pass through our hands into yours, so you’re always guaranteed genuine purchases from your favourite watch brands. Explore new CASIO Baby-G watches online, or visit us in-store to check out our catalogue in-person.