{"product_id":"seiko-conceptual-sur309p1-blue-dial-men-watch","title":"SEIKO CONCEPTUAL SUR309P1 BLUE DIAL MEN WATCH","description":"\u003cstyle\u003e\n  .cc-pdp { font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, sans-serif; color: #1a1a1a; line-height: 1.7; }\n  .cc-pdp *, .cc-pdp *::before, .cc-pdp *::after { box-sizing: border-box; }\n  .cc-pdp .cc-section { margin: 32px 0; padding: 0; }\n  .cc-pdp .cc-section + .cc-section { border-top: 1px solid #e8e8e8; padding-top: 28px; }\n  .cc-pdp h2 { font-size: 11px !important; font-weight: 600 !important; letter-spacing: 0.14em !important; text-transform: uppercase !important; color: #182359 !important; margin: 0 0 14px 0 !important; padding: 0 !important; border: none !important; }\n  .cc-pdp p { font-size: 14.5px; color: #555; margin: 0 0 12px 0; }\n  .cc-pdp .cc-glance { display: grid; grid-template-columns: repeat(2, 1fr); gap: 10px; list-style: none; padding: 0; margin: 0; }\n  @media (min-width: 600px) { .cc-pdp .cc-glance { grid-template-columns: repeat(3, 1fr); } }\n  .cc-pdp .cc-glance li { background: #eff0f6; border-radius: 6px; padding: 12px 14px; font-size: 13.5px; color: #555; margin: 0; }\n  .cc-pdp .cc-glance li strong { display: block; font-size: 10px; font-weight: 600; letter-spacing: 0.06em; text-transform: uppercase; color: #141D49; margin-bottom: 3px; }\n  .cc-pdp .cc-benefits { list-style: none; padding: 0; margin: 0; }\n  .cc-pdp .cc-benefits li { position: relative; padding-left: 18px; font-size: 14.5px; color: #555; margin: 0 0 10px 0; line-height: 1.6; }\n  .cc-pdp .cc-benefits li::before { content: ''; position: absolute; left: 0; top: 9px; width: 7px; height: 7px; border-radius: 50%; background: #182359; }\n  .cc-pdp .cc-spec-table { width: 100%; border-collapse: collapse; margin-bottom: 8px; }\n  .cc-pdp .cc-spec-table caption { text-align: left; font-size: 14px; font-weight: 600; color: #141D49; padding: 16px 0 8px 0; }\n  .cc-pdp .cc-spec-table tr { border-bottom: 1px solid #e8e8e8; }\n  .cc-pdp .cc-spec-table th { padding: 10px 12px 10px 0; font-size: 13.5px; vertical-align: top; text-align: left; font-weight: 400; color: #555; width: 42%; }\n  .cc-pdp .cc-spec-table td { padding: 10px 0; font-size: 13.5px; vertical-align: top; color: #1a1a1a; font-weight: 500; }\n  .cc-pdp .cc-faq { border-top: 1px solid #e8e8e8; }\n  .cc-pdp .cc-faq-item { border-bottom: 1px solid #e8e8e8; padding: 16px 0; }\n  .cc-pdp .cc-faq-q { font-size: 14.5px !important; font-weight: 600 !important; color: #141D49 !important; margin: 0 0 8px 0 !important; }\n  .cc-pdp .cc-faq-a { font-size: 14px !important; color: #555 !important; line-height: 1.7 !important; margin: 0 !important; }\n  .cc-pdp .cc-trust { display: grid; grid-template-columns: repeat(1, 1fr); gap: 12px; list-style: none; padding: 0; margin: 0; }\n  @media (min-width: 600px) { .cc-pdp .cc-trust { grid-template-columns: repeat(4, 1fr); } }\n  .cc-pdp .cc-trust li { text-align: center; padding: 20px 10px; background: #fff; border: 1px solid #e8e8e8; border-radius: 6px; margin: 0; }\n  .cc-pdp .cc-trust li strong { display: block; font-size: 13.5px; color: #141D49; margin-bottom: 4px; }\n  .cc-pdp .cc-trust li span { font-size: 12px; color: #555; }\n\u003c\/style\u003e\n\n\u003cdiv class=\"cc-pdp\"\u003e\n\n  \u003c!-- PRODUCT OVERVIEW --\u003e\n  \u003cdiv class=\"cc-section\"\u003e\n    \u003cp\u003eThe \u003cstrong\u003eSeiko SUR309P1\u003c\/strong\u003e puts a \u003cstrong\u003eblue dial\u003c\/strong\u003e and \u003cstrong\u003ebaton markers\u003c\/strong\u003e in a \u003cstrong\u003e40.2mm\u003c\/strong\u003e stainless steel case, with a \u003cstrong\u003edate\u003c\/strong\u003e at the dial's edge and nothing else competing for space. What sets it apart from much of the range is on the hands and the markers: \u003cstrong\u003eLumiBrite\u003c\/strong\u003e, Seiko's luminous compound, which charges in daylight and keeps the time readable once the lights are off.\u003c\/p\u003e\n    \u003cp\u003eThe rest is quietly well built. \u003cstrong\u003eSapphire\u003c\/strong\u003e covers the dial, the case back \u003cstrong\u003escrews in\u003c\/strong\u003e, and the watch is rated to \u003cstrong\u003e10 bar\u003c\/strong\u003e — which Seiko's instructions take as far as a bath or a swim while ruling out scuba diving. \u003cstrong\u003eCalibre 6N52\u003c\/strong\u003e is quartz, held to \u003cstrong\u003e±15 seconds a month\u003c\/strong\u003e on a battery expected to run about \u003cstrong\u003ethree years\u003c\/strong\u003e. At \u003cstrong\u003e8.4mm\u003c\/strong\u003e the case is slim for its width, and it spans \u003cstrong\u003e47mm\u003c\/strong\u003e between the lug tips — the measurement to check against your wrist rather than the diameter.\u003c\/p\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- AT A GLANCE --\u003e\n  \u003cdiv class=\"cc-section\"\u003e\n    \u003ch2\u003eAt a Glance\u003c\/h2\u003e\n    \u003cul class=\"cc-glance\"\u003e\n      \u003cli\u003e\n\u003cstrong\u003eBrand\u003c\/strong\u003eSeiko\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eCollection\u003c\/strong\u003eConceptual\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eMovement\u003c\/strong\u003eCalibre 6N52 Quartz\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eDial\u003c\/strong\u003eBlue, Baton Markers\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eCalendar\u003c\/strong\u003eDate\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eLuminous\u003c\/strong\u003eLumiBrite, Hands \u0026amp; Indexes\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eCase Size\u003c\/strong\u003e40.2mm\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eCase Thickness\u003c\/strong\u003e8.4mm\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eLug to Lug\u003c\/strong\u003e47mm\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eGlass\u003c\/strong\u003eSapphire Crystal\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e113g\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eWater Resistance\u003c\/strong\u003e100m (10 BAR)\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- WHY YOU'LL LOVE IT --\u003e\n  \u003cdiv class=\"cc-section\"\u003e\n    \u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\n    \u003cul class=\"cc-benefits\"\u003e\n      \u003cli\u003eFour in the morning, and it still answers the question without anyone groping for a phone to light the dial up. The compound charges off daylight and gives it back slowly — nothing to switch on, nothing drawn from the battery.\u003c\/li\u003e\n      \u003cli\u003eTen bar behind a screwed-in case back puts swimming and bathing inside what the watch is built for, which is more than a dress-leaning steel watch usually manages.\u003c\/li\u003e\n      \u003cli\u003eSapphire over the dial is the part you never think about until a crystal has gone cloudy. This one is specified to stay clear through the knocks a wrist collects.\u003c\/li\u003e\n      \u003cli\u003eThree hands and a single date aperture are all this dial carries, and the restraint is what makes it readable at a glance across a room or a desk.\u003c\/li\u003e\n      \u003cli\u003e8.4mm of case depth slides under a shirt cuff, and the 47mm lug span is the figure to measure before buying, since it is longer than the 40.2mm diameter suggests.\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- KEY FEATURES --\u003e\n  \u003cdiv class=\"cc-section\"\u003e\n    \u003ch2\u003eKey Features\u003c\/h2\u003e\n    \u003cul class=\"cc-benefits\"\u003e\n      \u003cli\u003e\n\u003cstrong\u003eCalibre 6N52\u003c\/strong\u003e, a quartz movement with a \u003cstrong\u003edate\u003c\/strong\u003e display, specified by Seiko at \u003cstrong\u003e±15 seconds a month\u003c\/strong\u003e and roughly \u003cstrong\u003ethree years\u003c\/strong\u003e from a battery.\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003e40.2mm stainless steel case\u003c\/strong\u003e at \u003cstrong\u003e8.4mm\u003c\/strong\u003e deep and \u003cstrong\u003e47mm\u003c\/strong\u003e between lug tips, under a \u003cstrong\u003esapphire crystal\u003c\/strong\u003e, sealed by a \u003cstrong\u003escrew case back\u003c\/strong\u003e, with \u003cstrong\u003eLumiBrite on the hands and indexes\u003c\/strong\u003e.\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eStainless steel bracelet on a three-fold clasp with push button release\u003c\/strong\u003e fitted to \u003cstrong\u003e20mm\u003c\/strong\u003e lugs, bringing the watch to \u003cstrong\u003e113g\u003c\/strong\u003e complete, with \u003cstrong\u003e10 bar\u003c\/strong\u003e of water resistance.\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- TECHNICAL SPECIFICATIONS --\u003e\n  \u003cdiv class=\"cc-section\"\u003e\n    \u003ch2\u003eTechnical Specifications\u003c\/h2\u003e\n\n    \u003ctable class=\"cc-spec-table\"\u003e\n      \u003ccaption\u003eCase \u0026amp; Build\u003c\/caption\u003e\n      \u003ctbody\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eModel Number\u003c\/th\u003e\n\u003ctd\u003eSUR309P1\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eCase Material\u003c\/th\u003e\n\u003ctd\u003eStainless Steel\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eCase Diameter\u003c\/th\u003e\n\u003ctd\u003e40.2mm\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eCase Thickness\u003c\/th\u003e\n\u003ctd\u003e8.4mm\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eLug to Lug\u003c\/th\u003e\n\u003ctd\u003e47mm\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eLug Width\u003c\/th\u003e\n\u003ctd\u003e20mm\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eGlass\u003c\/th\u003e\n\u003ctd\u003eSapphire Crystal\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eCaseback\u003c\/th\u003e\n\u003ctd\u003eScrew Case Back\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eWater Resistance\u003c\/th\u003e\n\u003ctd\u003e100 Metres (10 BAR)\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eWeight\u003c\/th\u003e\n\u003ctd\u003e113g\u003c\/td\u003e\n\u003c\/tr\u003e\n      \u003c\/tbody\u003e\n    \u003c\/table\u003e\n\n    \u003ctable class=\"cc-spec-table\"\u003e\n      \u003ccaption\u003eDial\u003c\/caption\u003e\n      \u003ctbody\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eColour\u003c\/th\u003e\n\u003ctd\u003eBlue\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eMarkers\u003c\/th\u003e\n\u003ctd\u003eBatons\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eHands\u003c\/th\u003e\n\u003ctd\u003eHour, Minutes, Seconds\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eCalendar\u003c\/th\u003e\n\u003ctd\u003eDate\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eLuminous Material\u003c\/th\u003e\n\u003ctd\u003eLumiBrite on Hands and Indexes\u003c\/td\u003e\n\u003c\/tr\u003e\n      \u003c\/tbody\u003e\n    \u003c\/table\u003e\n\n    \u003ctable class=\"cc-spec-table\"\u003e\n      \u003ccaption\u003eBracelet\u003c\/caption\u003e\n      \u003ctbody\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eMaterial\u003c\/th\u003e\n\u003ctd\u003eStainless Steel\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eClasp\u003c\/th\u003e\n\u003ctd\u003eThree-Fold with Push Button Release\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eLug Width\u003c\/th\u003e\n\u003ctd\u003e20mm\u003c\/td\u003e\n\u003c\/tr\u003e\n      \u003c\/tbody\u003e\n    \u003c\/table\u003e\n\n    \u003ctable class=\"cc-spec-table\"\u003e\n      \u003ccaption\u003eMovement \u0026amp; Power\u003c\/caption\u003e\n      \u003ctbody\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eCalibre\u003c\/th\u003e\n\u003ctd\u003eSeiko 6N52\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eType\u003c\/th\u003e\n\u003ctd\u003eQuartz, Battery Powered\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eDisplay\u003c\/th\u003e\n\u003ctd\u003eAnalogue\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eAccuracy\u003c\/th\u003e\n\u003ctd\u003e±15 seconds a month\u003c\/td\u003e\n\u003c\/tr\u003e\n        \u003ctr\u003e\n\u003cth scope=\"row\"\u003eBattery Life\u003c\/th\u003e\n\u003ctd\u003eApprox. 3 Years\u003c\/td\u003e\n\u003c\/tr\u003e\n      \u003c\/tbody\u003e\n    \u003c\/table\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- FAQ --\u003e\n  \u003cdiv class=\"cc-section\"\u003e\n    \u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n    \u003cdiv class=\"cc-faq\"\u003e\n\n      \u003cdiv class=\"cc-faq-item\"\u003e\n        \u003cp class=\"cc-faq-q\"\u003eHow is the date advanced?\u003c\/p\u003e\n        \u003cp class=\"cc-faq-a\"\u003eDraw the crown out one click to its middle stop and turn it until the correct date appears, then press the crown back. The watch keeps running while you do it, so the time is untouched. \u003cstrong\u003eOne restriction applies: Seiko's general instructions for analogue watches say the calendar should not be changed between 9:00 pm and 4:00 am\u003c\/strong\u003e, giving one reason and no more: it may not change properly if you do. Seiko issues no manual specific to calibre 6N52, so that window comes from its general guidance — either way, if you find yourself inside those hours, wind the time past them, set the date, and bring the time back.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"cc-faq-item\"\u003e\n        \u003cp class=\"cc-faq-q\"\u003eHow readable is it in the dark?\u003c\/p\u003e\n        \u003cp class=\"cc-faq-a\"\u003eReadable without reaching for a light. Seiko specifies LumiBrite on the hands and the indexes — a compound that absorbs light during the day and releases it slowly afterwards, with no battery drain and nothing to switch on. A few minutes under a lamp or in daylight is enough of a charge. One honest limit: Seiko specifies it on the hands and indexes only, so the date window is not luminous and will need a light.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"cc-faq-item\"\u003e\n        \u003cp class=\"cc-faq-q\"\u003eIs it suited to swimming and bathing?\u003c\/p\u003e\n        \u003cp class=\"cc-faq-a\"\u003eBoth, yes. Seiko's general guidance for a 10 bar watch reaches bathing and shallow diving, which covers lengths in a pool, a shower and anything the weather can do. Scuba diving is the exception, ruled out at this rating with Seiko's Diver's watches recommended instead, and the 100-metre figure describes a tested pressure rather than a depth to descend to. Three things protect the seal: the crown pressed fully home before any water, no turning or pulling it while the case is wet or soapy, and a freshwater rinse after salt water or chlorine.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"cc-faq-item\"\u003e\n        \u003cp class=\"cc-faq-q\"\u003eWhat protects the dial?\u003c\/p\u003e\n        \u003cp class=\"cc-faq-a\"\u003eA sapphire crystal, grown synthetically for the job and among the hardest materials fitted over a watch face. That hardness is what keeps the view clear after years of contact nobody registers at the time — sleeves, desks, doorframes, a watch pushed into a bag. The caveat is worth stating: hard is not the same as shatterproof, and a sharp strike against stone or tile can chip or crack a crystal that has never picked up a scratch.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"cc-faq-item\"\u003e\n        \u003cp class=\"cc-faq-q\"\u003eHow long does a battery last in it?\u003c\/p\u003e\n        \u003cp class=\"cc-faq-a\"\u003eSeiko quotes around three years. Many of its quartz watches signal the end of a cell: the seconds hand starts advancing two seconds at a time instead of ticking once a second, and the time stays correct while it does. Seiko notes the feature is not present in every movement, so treat it as useful if it appears rather than a warning you can wait on. Bring the watch to any City Chain store for servicing: the screw case back has to be opened and re-tightened onto a sound gasket for the 10 bar rating to survive it.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"cc-faq-item\"\u003e\n        \u003cp class=\"cc-faq-q\"\u003eWhat are the wearing measurements, and can the bracelet be resized?\u003c\/p\u003e\n        \u003cp class=\"cc-faq-a\"\u003eThe dimension that decides how a watch sits is the 47mm between lug tips rather than the 40.2mm dial, and 47mm is on the long side for that diameter, so it is the figure worth measuring against your own wrist. Against it, the case is only 8.4mm deep and the watch weighs 113g all in. The bracelet runs on 20mm lugs and is resized by removing links. City Chain offers complimentary bracelet sizing at any outlet, and your warranty book is worth bringing along.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"cc-faq-item\"\u003e\n        \u003cp class=\"cc-faq-q\"\u003eWhat does City Chain's warranty cover on this watch?\u003c\/p\u003e\n        \u003cp class=\"cc-faq-a\"\u003eThree years against manufacturing defects on any SUR309P1 bought from City Chain Singapore, an authorised Seiko retailer. It answers for faults built into the watch, not for impact damage, not for the wear a case and bracelet gather over years, and not for a battery that has run its course. The card and the receipt are required together for warranty work, so filing them in one place from the outset saves a search later.\u003c\/p\u003e\n      \u003c\/div\u003e\n\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003c!-- WHY BUY FROM CITY CHAIN --\u003e\n  \u003cdiv class=\"cc-section\"\u003e\n    \u003ch2\u003eWhy Buy from City Chain Singapore\u003c\/h2\u003e\n    \u003cul class=\"cc-trust\"\u003e\n      \u003cli\u003e\n\u003cstrong\u003eAuthorised Retailer\u003c\/strong\u003e \u003cspan\u003e100% genuine Seiko product\u003c\/span\u003e\n\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003e3-Year Warranty\u003c\/strong\u003e \u003cspan\u003eCovered on every purchase\u003c\/span\u003e\n\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eBracelet Adjustment\u003c\/strong\u003e \u003cspan\u003eComplimentary sizing in store\u003c\/span\u003e\n\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eFree Shipping\u003c\/strong\u003e \u003cspan\u003eAll orders within Singapore\u003c\/span\u003e\n\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n\n\u003c\/div\u003e","brand":"SEIKO","offers":[{"title":"Default Title","offer_id":39631721201816,"sku":"SUR309P1","price":330.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/2451\/7272\/files\/SUR309P1.png?v=1758877908","url":"https:\/\/www.citychain.com.sg\/products\/seiko-conceptual-sur309p1-blue-dial-men-watch","provider":"City Chain Singapore","version":"1.0","type":"link"}